MCU: THE REIGN OF MARVEL STUDIOS
Hardcover, eBook, and Audiobook out OCTOBER 10th 2023!
Marvel Entertainment was a moribund toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. How did an upstart studio conquer the world?
In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. For all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. for its 2008 debut, Iron Man, all the way up to the disappointment of Ant-Man and the Wasp: Quantumania and shocking departures of multiple Marvel executives in 2023. Throughout, the authors demonstrate that the original genius of Marvel was its resurrection and modification of Hollywood’s old studio system. But will it survive its own spectacular achievements? Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full—and an essential, effervescent account of American mass culture.
Check out the STARRED Publisher's Weekly Review!
Read an exclusive excerpt on VANITY FAIR
About the Authors
Joanna Robinson is a writer and podcaster at the Ringer. Previously, she worked at Vanity Fair. She lives in Oakland, California.
Dave Gonzales is a podcaster and has written for the New York Times and the Guardian. He lives in Denver, Colorado.
Gavin Edwards is the best-selling author of The Tao of Bill Murray and twelve other books. He lives in Charlotte, North Carolina.
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